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insights

A newsletter for people who manage and work in software organizations.

Recent articles include:

Building a Requirements Foundation through Customer Interviews
Building the right product starts with asking the right questions. Here's a primer for asking questions that will get beneath the surface.

The Appreciation Gap
Did you know that the Department of Labor says the number one reason people leave organizations is they don't feel appreciated? Here's what you can do to eliminate that reason in your workplace.

Climbing the Learning Curve: Practice with Feedback
Four ways you can manage the learning curve to reduce risk on projects that are adopting new technologies, methods and processes.

At least for now, insights is free. If you'd like to receive the newsletter, fill in the form below or send me an email with your name, company and surface address. (And don't forget your plain old postal mail address.)

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Here's what people are saying about insights:

"...just got your new Insights newsletter. You did another great job. Both articles were key issues and your perspective on them was clearly written and very practical."

Suzanne Rouse, Project Manager

"To: Esther Derby
Subject: Readable, Relevant, and Right

Hi, Esther,
I just read you newsletter, and I enjoyed it. I found the stories engaging, realistic (another R!), and insightful. Good job."

Bill Pardee, PhD.
Management Consultant

"The topics of your last newsletter, by the way, were VERY timely. That should give you an idea of the other stuff I'm doing at work."

QA Manager

 

 

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